Incentive Marketing Programs

Incentive marketing programs motivate people to a higher level of performance by offering intrinsic and extrinsic rewards that can be obtained by reaching reasonable predetermined goals.

What is Incentive Marketing?

The concept of Incentive Marketing starts with your company's toughest objectives:

Earning a profit, increasing market share, branding your product or service and continuously improving customer service.

To accomplish these objectives certain things must happen:

Customers must make purchases and employees must adhere to a sales culture and work more efficiently.

Conventional wisdom says that an employee gives his or her best effort all of the time and that the associate is duly compensated for that effort with a paycheck. But is that enough? Even if your best performers maintain a decent level of performance and your customers remain loyal, how do you continuously achieve your objectives of an increase in profit, increased market share and improved customer service?

Incentive Marketing is the difference between success and failure!

Incentive marketing motivates people to a higher level of performance by offering a reward that can be obtained by reaching reasonable predetermined goals.

FIRE Light Group specializes in the most effective incentive rewards for your customers and employees... travel and merchandise. We are a full-service incentive marketing company that guides you every step of the way. Here's how we'll work with you:

• outline your needs and goals
• write a program proposal
• implement and operate the program during which we guide and
• assist in any one of the following areas according to your needs:
  • logo and theme design
  • program announcements
  • promotional reminder items
  • kick-off meetings
  • newsletters
  • tracking and measurement
• fulfill the incentive reward
• post program evaluation
• total account reconciliation